Mark your calendars for Waffle Day! It happens every year on March 25. Why eat waffles on this particular day? In the church calendar, March 25 is called Vårfrudagen in Sweden, which means “Our Lady’s Day” (also known as Annunciation, the day Gabriel announced to Mary that she would give birth to Jesus). The holiday has nothing to do with waffles, you say. And you’re right! Unless you know that the word for waffle in Swedish is Våffel, which can sometimes sound like Vårfru. So, Our Lady’s Day came to be jokingly called Waffle Day in everyday vernacular. The play on words stuck and many Swedes happily feast on waffles to mark the day each year.